Real estate listings that are accompanied by professional video footage of the property are more likely to catch the attention of potential buyers. The real estate market is usually crowded and it can be hard to make your property known. By incorporating video into your marketing, you give your potential buyers a teaser of the property and can get your ad in front of more people. There are many different types of real estate videos that you can create to generate leads and to gain a following. Our team of videographers has the equipment and experience that you need to create quality, eye-catching videos for your clientele.
Listing and Interview Videos
Listing videos are the most popular of all real estate videos. It is a fun way to show off the properties that you have available. A video can make a better and more memorable impression on potential buyers. This means more inquiries and more showings for you and your properties. In your video marketing, you can also include the experience of your previous clients by posting high quality interviews. You should utilize both buyers and sellers that you’ve worked with in the past to help shed light on the real estate process and what it is like to work with you.
Advice and Special Offers
Posting a few specialized videos about topics and advice that has to do with real estate are accessible to buyers. Making you and your videos a resource for those who are in the market is a great way to increase your funnel of leads and potential buyers. Offering your client base a freebie such as a downloadable guide or a limited time offer that your buyers or sellers can’t live without can also make you a top resource for real estate business and keep people interested in what you have to say and the properties that you have to show.
About Me and About the Neighborhood
Creating some video content that is related to the content that you have available on your personal website or real estate blog is just another great way to reach people and get them interested in your brand. It can also be extremely helpful for your clients to see video footage about the neighborhoods that you work in, so if they are moving into that area, they can get a feel for it to draw them in to your listings.
Client Update and Housing Market Videos
Of course, checking back in with your clients and showing off how happy you have made your customers is awesome advertising for you and your other listings in the area. You can also add to your repertoire of videos by including some information about the current and changing states of the housing market, helping your clients choose when to buy or sell.